Claude Code skills
Every skill here works in Claude Code. Save the folder to ~/.claude/skills for every project, or .claude/skills inside a repo to share it with your team.
Install any skill in Claude Code
mkdir -p ~/.claude/skills/seo-content-brief # save SKILL.md into that folder # project-only: .claude/skills/seo-content-brief/SKILL.md
Claude Code picks up new skills on the next session. Ask for the task and Claude loads the matching skill on its own.
Install from a plugin marketplace
/plugin marketplace add anthropics/skills /plugin install document-skills@anthropic-agent-skills
Anthropic publishes official skills as plugins. Plugin skills show up as /plugin-name:skill-name.
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Free tested skills
Marketing
SEO Content Brief
Turns a target keyword into a writer-ready brief: intent, outline, entities, FAQs, internal links.
Marketing
Blog Post Humanizer
Rewrites stiff AI drafts into plain, specific, human copy without changing the facts.
Marketing
GEO Answer Optimizer
Restructures a page so AI answer engines (ChatGPT, Perplexity, AI Overviews) can quote it.
Marketing
Ad Copy Variants
Generates Google and Meta ad variants within platform character limits, grouped by angle.
Marketing
Email Sequence Writer
Writes welcome, abandoned cart, or launch sequences with subject lines, timing, and one CTA per email.
Ecom
Product Description Writer
Writes Shopify-ready product descriptions, bullets, and SEO meta from a spec sheet.
Ecom
Abandoned Cart Recovery
Builds a 3-email plus 1-SMS abandoned cart flow with timing and discount rules.
Ecom
Review Response Writer
Drafts on-brand replies to product, Google, and Amazon reviews, with escalation flags.
Agency Ops
Client Report Writer
Turns raw analytics exports into a one-page monthly client report with wins, losses, and next steps.
Agency Ops
Meeting Notes to Actions
Converts call transcripts into decisions, action items with owners, and a ready-to-send recap email.
Agency Ops
Client Proposal Writer
Drafts a scoped agency proposal with deliverables, timeline, pricing options, and terms.
Agency Ops
Competitor Teardown
Structured teardown of a competitor's positioning, offer, funnel, and content gaps.
FAQ
Where does Claude Code look for skills?
~/.claude/skills/<name>/SKILL.md for personal skills, .claude/skills/<name>/SKILL.md for project skills, and inside any enabled plugin.
Do Claude Code skills work in Claude.ai?
Yes. The same SKILL.md works in Claude.ai once you zip the folder and upload it.
Related: What are Claude skills | How to use them | Skills vs MCP